QandA

How do we start?

Fill out the contact form or email me directly to tell me about your project. We’ll have a kick-off conversation (or email exchange) and then I’ll scope out the plan, create a timeline and send you a cost estimate for the work. I usually ask for half payment up front and the rest on delivery, standard practice for lots of writers.

Are you more cost-effective than hiring a marketing agency?

Yes. As an experienced freelancer, I offer a similar skill-set as a senior-level agency copywriter (in fact, I’ve been exactly that before) but I won’t jack up the price due to high overhead costs.

What makes you unique as a writer?

It’s my long experience with many facets of the business world, plus being a creative writer — a novelist, playwright and script analyst — meaning I bring a goodly set of creative skills to the table and a deeper understanding of audience.

How do you bill?

I work based on an hourly rate or flat project fee, depending on our agreement.

Once I sign on, what’s the first step?

After our kick-off conversation (or email exchange), I’ll go into research and interview mode. I’ll review written and published materials and speak with you and/or members of your team. Producing great writing is usually a collaborative effort. The better the lines of communication, the better the results.

How many drafts will you write?

As many as it takes to get it right. My approach is to deliver a first draft and then get your corrections, feedback and questions, following up with additional drafts as needed. Our agreement may stipulate a target of 3 drafts total.

How long have you been doing this?

Quite a while. Since the early-’90s. Earlier, out of college, I was a software developer and an instructor. I have a B.S. degree in Biology.

Could I speak to past clients as references?

Absolutely. Just ask and I’ll set it up.

Can you update or improve our website, documents, or marketing materials?

Yes. It’s a rare gig that I can’t significantly elevate the quality of existing written communications. I always use the Track Changes feature of Word so you can see my edits. Often, web pages and brochures can benefit from a fresh perspective.

Can you work with our team?

Yes. I’ve worked on dozens of creative, design and technical teams, and with plenty of vendors. And, I can manage designers, writers, and developers if you need a point person or want to offload the responsibility. I’ve produced a number of highly successful websites from start to finish.

Can you work for us full-time?

Who knows… Let’s talk :)

Can you design a website?

No. But I can plan the site pages based on your requirements, write the copy and work closely with the website designer. I can make helpful suggestions to improve site architecture, graphic elements, etc., as well.

How do I get started?

Reach out to me by phone or email via the Contact page. I look forward to hearing from you. I’ll get back to you within 1 business day.